The Viability of Blogging to a Niche Market
Niche marketing is an old and very successful marketing strategy whereby a company focuses on marketing and selling to a clearly defined segment of potential consumers. The company earns by supplying a unique product or service to this narrowly defined market which other companies have not met or provided.
Are there potential buyers online? According to the Central Intelligence Agency’s latest figures, there are over 185.55 million internet users in the United States alone, of these around 139.52 million active users. The Computer Industry Almanac which compiles statistics on global internet users, records a staggering 934 million users for 2004 and this market continues to grow.
Do these users buy online? Statistics gathered on internet users, show they do and their numbers are increasing. For instance, in December 2004, online sales rose by 53%, from $795 million of the same month 2003, to $1.22 billion 2004, (gathered by CMP Media a service provider of information and marketing services to the technology and healthcare industries). For each unique marketing hook, product and service, your business blog can tap in, that’s how many niche markets you can serve.
The next question then to answer: Can your blog be the perfect vehicle for reaching and marketing to your niche?
You should realize that successful blogs go a step further in providing excellent content, as well as regular updates or new content. Most websites provide these services. Rather it is the ability of these blogs to provide the author and the readers’ a venue for one-on-one conversations, in an impersonal medium. By sharing commentaries, thoughts and opinions, the author positions himself or herself as being an authority in his or her field of work. If you write content that is relevant to their needs, they’ll remember and keep returning to your blog.
But that’s not all; you need to have an abiding passion for the subject matter or product you’ll sell. Without this, your blog won’t stand out and carve itself a niche apart from the other blogs.
In essence, a well researched and crafted business blog is a potential revenue center. It has the authors’ personal touch and speaks to the need of this particular consumer. As every marketing analyst knows, when a seller understands his or her consumers well, this seller gets their business.
If your blog is not following the above criteria then maybe it’s time to go back to the drawing board.
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Now…For the Casual “Browsers”, Please Stop Reading, And Read Next Article.
I Am Going To Introduce To You A Niche Website Formula That Generated Over $1,214,978 Dollars From FREE Website Traffic!
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Since You Began Looking To The Internet As A Way Out Of Your “9-5″ Day Job, Or Whatever You Want To Call It, You’ve Been Led Into Trying One Of The Following In An “Attempt” To Make Money Online…
1) Affiliate Marketing
2) Blogging
3) Adsense
4) Search Engine Optimization
and so on…
Of Course, Maybe You’ve Had Success, (And We Sincerely Hope You Have)… But What We Can Guarantee Is That The Reason Why You’ve Pursued These Avenues Is Because The ‘Guru’s’ You’ve Been Listening To And Products And Courses You’ve Been Buying Have Been Telling You To Do So…
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But For The Masses – 99% Of People Who Are Desperately Struggling To Make A Living Online, The Reality Is That Even With The Best Will In The World, The Likelihood Is They Will Never Get Anywhere With The Courses They Buy From Others.
It’s A Fact, But Unfortunately, TRUE.
So What Is This…And How Could It Make YOU Money?
Let’s Start From The Top:
It Is True That Most Popular Markets Such As Weight Loss And Internet Marketing Can Be Extremely Profitable. They Generate Millions In Revenue But To Make A Decent Profit, You Must Directly Compete With The Best Internet Marketers On The Planet.
Unless You Have Skill, Money And Time To Beat Them, You’re Gonna End Up Frustrated And Possibly Broke.
If You Are Still Reading This And Still Skeptical, Read The Next Free Article.
This Is A Bullet Proof Step By Step Plan To Follow So You Can:
1) Choose A Niche (We’ll Tell You How)
2) Find Products To Sell (And People Who Will Ship Them For You)
3) Get A Website Setup (You Push A Couple Of Buttons And It’s Done In A Flash)
4) Blast Straight To The Top Of Google (Easy When We Show You)
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Listen, There Are Over A Billion People Online Each Day Looking To Buy Stuff In Totally Bizarre Niches And Markets That Neither You or Anyone Else Ever Knew Existed…
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Please Don’t Click If You Are Not Serious.